Episodes

Thursday May 23, 2024
Making Cybersecurity a Priority in 2024
Thursday May 23, 2024
Thursday May 23, 2024
Implementing cybersecurity measures to safeguard your firm should be a priority. Discover in this episode why it's very important.

Thursday May 16, 2024
The Marketing Tactic You Should Be Using (But Aren't)
Thursday May 16, 2024
Thursday May 16, 2024
To market to existing clients, you can use various strategies like newsletters, guides, etc. Learn which tactic is better than them all.

Thursday May 09, 2024
Do You Even Need Any Marketing
Thursday May 09, 2024
Thursday May 09, 2024
Marketing is the practice that most firms use to attract new clients. But, do you really need it? Find out in this episode.

Thursday May 02, 2024
Perfection Doesn't Scale
Thursday May 02, 2024
Thursday May 02, 2024
Perfectionism is a common pitfall for accountants, but it stunts business growth. In this episode, I'll share practical tips to overcome it.
![The Firm Freedom System [6 Steps]](https://pbcdn1.podbean.com/imglogo/image-logo/5539793/FF-Podcast_Cover_1400x1400_5nkb7f_300x300.jpg)
Thursday Apr 25, 2024
The Firm Freedom System [6 Steps]
Thursday Apr 25, 2024
Thursday Apr 25, 2024
Many firm owners work too much without a break. In this episode, I'll share a system to boost your profits while cutting your work hours.

Thursday Apr 18, 2024
The 4 Goals of Your Discovery Calls
Thursday Apr 18, 2024
Thursday Apr 18, 2024
Discovery calls are set up with potential clients to assess and secure new business. Learn what you need to focus on to be more successful.

Thursday Apr 11, 2024
The Inefficient Marketing Strategy That Works
Thursday Apr 11, 2024
Thursday Apr 11, 2024
A lot of firms struggle with their marketing. In this episode, I shared a marketing strategy that might be inefficient but works.

Thursday Apr 04, 2024
5 Naive Mistakes I Made As A Firm Owner
Thursday Apr 04, 2024
Thursday Apr 04, 2024
When I was running Xen Accounting, I also had my fair share of mistakes. Check out these mistakes and what should I have done instead.

Thursday Mar 28, 2024
6 Things Your Clients Hate About Your Accounting Firm
Thursday Mar 28, 2024
Thursday Mar 28, 2024
Explore common client frustrations with accounting firms and learn how to avoid them. Get actionable advice in this episode.

Thursday Mar 21, 2024
What My Firm's Sales Process Looked Like
Thursday Mar 21, 2024
Thursday Mar 21, 2024
Designing an effective sales process can be tough. In this episode, I'll explain what my sales process looked like and why I made it that way.